Jefferson Center Announces New Marketing Director

Daria VanRavestein
Daria VanRavestein

The Jefferson Center has announced that Daria VanRavestein has joined the downtown based non-profit as the Director of Marketing.

VanRavestein has worked successfully in the non-profit business sector for the last 8 years building relationships and collaborative partnerships to serve organizations including the position of Director of Development and Marketing with Boys and Girls Clubs of SWVA and Director of Development with Mill Mountain Theatre.

Before serving in the non-profit sector, VanRavestein was employed by several media outlets including WSLS-TV Channel 10, Clear Channel Media & Entertainment in radio, and R&B Communications. Daria holds a bachelor’s degree from Virginia Tech in Marketing Management and Business Administration.

“Daria’s diverse skill set enables her to bring a strategic vision and focus to the Jefferson Center,” said Cyrus Pace, Jefferson Center Executive Director. “She is results- oriented and highly collaborative, which makes her a strong cultural fit for our organization.”

As Director of Marketing for the Jefferson Center, Daria will be responsible for the development of the marketing strategies for the organization’s multiple entertainment series and showcasing it’s artists and event spaces.

“While the Jefferson Center is well established in our market, Daria’s expertise will allow us to capitalize on that strength and help us to grow,” stated Pace.

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